Full Disclosure: I am a realtor with Lyon Real Estate in El Dorado Hills. I need to get noticed. My daughter needs braces.
Ok, so there…..it really is as simple as that. In today’s digital world it is becoming more and more important to be found on the internet. Like any small business owner I spend a lot of time seeking new clients, advertising for new clients, and talking with potential clients. I know it sounds pretty self interested and it’s certainly not that flattering, but in order to stay in business, you have to seek new business. Of course once you land new clients you have to switch hats and perform to the best of your ability!
The internet is a vast pool with depths that seem limitless…but the key is to be found. Sure I have a traditional website with property search, testimonials, and a list of homes that I have sold….you know, just in case you weren’t sure that I sell homes for a living. But here is the thing….the way to get ‘noticed’ on the internet is to ‘interact’ not ‘advertise’.
I truly believe that my ability to best serve my clients is directly linked to my willingness to be myself. People want the genuine article whatever that may be.
Oh, by the way, my daughter does actually need braces so as they say ‘off to work I go!’